How important are endorsements?

Local News
DES MOINES – Political experts are saying Sarah Palin’s endorsement of presidential candidate Donald Trump will be a good thing for his campaign. Endorsements in general are a show of support, but some carry more weight than others.
Whether it’s a huge celebrity endorsement, like Katy Perry for Hillary Clinton or a political endorsement like Lindsey Graham announcing support for Jeb Bush, endorsements make a statement.
Rachel Paine Caufield of the Harkin Institute says, “More than anything an endorsement signals to voters what your positions are and the level of comfort that somebody has with your candidacy.”
Paine Caufield says it used to be that newspaper endorsements carried a ton of weight, but not as much anymore.
Still, they can be significant, many people are curious about who their hometown paper will endorse.

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