Alyssa and Zach Brown went into the Shark Tank to demonstrate their invention, the Moki Door Step. The device is a simple and clever way for shorter people to be able to reach the top of vehicles.
To illustrate the product, Alyssa, who stands an even 5-feet tall, attached the device to the vehicle’s striker. This allowed her to easily stood up to reach a kayak that was tied to the roof of an SUV.
The idea for the product came from Zach’s work as a firefighter. During car crashes, firefighters would use the Jaws of Life to pry open metal doors. Zach learned that the striker, the small metal latch on the inside of a car door, could withstand up to 2,200 pounds of pressure. The Moki Door Stop hooks onto the striker, and can easily support the weight of a person so they can reach the top of a vehicle.
The Browns initially went into the Shark Tank looking for $150,000 in exchange for a 5-percent stake in their invention. Shark Daymond John was interested, and offered $450,000 for 20-percent, but Alyssa said the couple was unwilling to give up that much equity.
“For that amount of equity, I think we would be better just selling it outright,” Zach said, explaining they had a baby on the way. “I came here with a $3 million valuation, so I would probably stick around that.”
Upon hearing that Zach say that, John quickly came back with a buyout offer at $3 million for the entire company. Alyssa and Zach accepted the offer.